Sometime in 2022, Spurt! interns suggested that a business community be created to support business owners and aspiring African business owners to grow their businesses. After our research, we found that apart from funding, small African businesses need a supportive community of like minds. We spoke to some small business…

Customer satisfaction is one aspect every business needs to put effort into for its success. For far too long, customer service and support have been an afterthought for many medium-sized and large companies. This is no longer the case. …

This Thursday, March 30, 2023 we are hosting a Twitter Space titled “Women’s Leadership in Tech” which promises to explore the role of women in technology leadership in Africa. At Spurt! weleverage digital and social technologies to trigger and nurture the transformative growth of businesses. The tech industry Is often…

Copywriting and content writing are both forms of writing used by businesses to promote their products and services. Many people use these terms interchangeably, however, they have different purposes and are used in different contexts. What is Copywriting? Copywriting is a form of persuasive writing that is used primarily in…

Have you ever been asked to write a report after completing a project or task at work and have no idea where to start? …

Many recruiters request cover letters from job applicants as they believe that they are the key to assessing the attributes and potential of every applicant. In this article, we will be discussing what cover letters are and how to write an effective one. A cover letter, also known as a…

Your document has finally been written and reviewed. Before sending out the document, there is one last thing you need to do. You need to proofread to ensure that the document is error-free and presentable. …

On one episode of a popular Ghanaian podcast, Sincerely Accra, a young man in his mid-thirties shared how he and his brother were given to their aunt’s care by their parents when they were much younger. The aunt already had many children and having two new mouths to feed caused…

After deciding on starting a business, the next step should be preparing a business plan to bring your idea to fruition. A business plan is a document that outlines the objectives of a business and the specific steps that must be taken to achieve these goals. The business plan serves…